Web
traffic analysis
You will want to
know about the visitors that visit your website. At the most basic level
you can get free counters that register each "hit" and display
this on the web page. Dont bother, they are not useful and say "amateur"
to your visitors.
You can get inexpensive
services that are hosted by others, where you simply need to insert
some simple code into each page, and the counting service will supply
various statistics on your visitors. This can include: time of visit,
pages visited, which search engine they used, which link they came through,
how often they visit, where they come from, which ISP they use, and
a number of other measures.
This is invaluable
information in assessing whether and how your website is being found,
and how the visitors behave when they visit your site. This information
should of course be viewed in context: theres no point taking a lot
of hits or visitors, if that does not translate ultimately to pounds.
So allow some time to elapse, counting your tens, thousands or millions
of visitors, to see what revenue results - before you claim success.
You can find out
more information and set up web traffic analysis by using services from
Webtrends or Hitbox.
We would favour the services that offer you online review of your statistics,
rather then lengthy downloads.
As an alternative
you may find that your web hosting company already has some analysis
package included as part of the service. We offer this service to our
clients as part of our turnkey design and host web solutions.
If you require further
guidance on this subject, we would be pleased to help. Please contact
us .
